Does it cost money to advertise on Tik Tok?

Depending on the campaign and the platform, it can cost anywhere from $0.50 to $5.00 per viewer. Additionally, there are other associated costs such as staff time and software. However, with the right strategy, best advertising on Tik Tok can be very successful. 

How much money can an influencer make on Tik Tok? 

It all depends. If the influencer is being featured in a campaign and has access to a spend budget, they can expect to be paid between $150 and $500 for 1,000 views.

What kind of check do influencers get from Tik Tok? 

In most cases, influencers are paid through PayPal or their bank account. The majority of campaigns pay within 7-10 days of the deadline for delivery, but there are some exceptions (i.e., when airtime is extended).

Can any brand advertise with Tik Tok?

Yes! Brands have been advertising on TikTok since 2015 and are allowed to promote products/services via sponsored content and promoted videos. For a brand to buy an advertising spot on TikTok, it must follow the TikTok Advertising Guidelines, which are available here. 

TikTok pays influencers based upon the amount of airtime they have received within the campaign period, as well as how many views the video has received.

 

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